Messenger Chatbot Archives - HeroBot™ Chatbot Marketing

The Best Online Chatbot: A Mile-Gap is One Click Away

Communication is a part of the daily routine of an individual. May it be verbal, gestures, or even body language. It is a vital process of socializing with other people. Moreover, communication goes in two ways: the sender and the receiver. Because humans are innate and sociable beings, it is only natural for us to use interactions as a means of survival. This is the main reason why the digital industries are using communication for their business. Thus, the best online chatbot is born.

However, not everyone has a good social life and there are some people who choose to not attach themselves to other people. Despite this, they will still crave for our natural needs and look for someone to talk to. Communication and talking to someone when you have problems relieves stress. But, if you do not have anyone to talk to, you can lean on the best online chatbot.

Best online chatbot to eliminate mile-away distance

The distance between two entities sometimes leads to poor connections. Moreover, miscommunications pave the way at a disadvantage. But that should not be the case. In today’s modern world, there are different ways to integrate creations. Specifically, communication is one of the vital needs of humans to socialize. Hence, chatbots create assistance and possible methods for connection to happen.

Many people search for the meaning of life. In line with this, they think that maybe their purpose is somewhere to be found. However, they don’t want to get lost in communicating with their dearest ones. Thus, the advancement of technology became beneficial in many ways. One of which is the introduction of the best online chatbot. It became a way to develop broader connections in the business world.

A Friend through the best online chatbot

Have you ever felt like you are lost? Do you also feel like nobody is there to talk to you at times of needing a friend? Then, the best online chatbot can be your great buddy to put a smile on your face. These bots can provide you the necessary advice that you need. It is also like talking to someone as if he or she knows what you are going through.

Conversations with the chatbots can lessen the feeling of being isolated. It gives the user the companion that he or she needs. Chatbots provide users with information that is appropriate for the given situation. Since bots are computer programs, there are no judgments that may occur. The AI can also help the user to improve his or her communicating skills.

Chatbot for business expansion

Business firms also adopt the use of technology. Though it is costly, it is worth the risk. Consumers tend to patronize a business that is going with the trend. Moreover, these help them to market their business and attract many customers. AI helps the firms to gain more customers and earn more profit. The best online chatbot can help in persuading the public to choose the advertised product of a company. Here are some of the things related to business through chatbots:

Marketing the business

In the business world, innovation comes with technology. The adaptation of this trend makes the company competitive. These bots can help the integration of the marketing strategy of a particular business firm.

Business partnerships

The business owners are indeed one of the most pre-occupied persons in the office. There will be times that he may have different appointments to attend. Moreover, the owner can address not every single message of the clients. But with the help of the best online chatbot, it would be possible. It is like having a personal assistant on the web that can communicate with the clients’ inquiries.

Time-efficient

Unlike sitting there for several hours, having these AI’s can manage your time well. Since these bots are computer programs, they can easily give the information asked by the clients. The best online chatbot can do works faster than a manually operated procedure.

Cost-worthy

Hiring employees with different personalities can be quite frustrating. But with the use of chatbots, you can have a competent item that will last for a long and durable time. It can save you money from training and hiring employees, now and then. The best online chatbot can provide you the cost worthiness of your assets. Your capital grows even more to something that will give you the target profit that you have.

How the chatbots can help the world

There are numerous benefits that you can get by using the best online chatbot. May it is for your business or for yourself, there is just an endless possibility about the things it can do. As the world is progressing with technological developments, there is no doubt that it could be the future we are waiting for. Here are some of the benefits they could give:

Chatbots For Entertainment

Stress is one of the most challenging parts of the day. It sums up all the hard works that you’ve done for the whole day. It comes with physical, mental, and even emotional stress. But with the help of the best online chatbot, pressure can be relieved immediately. These bots can also provide challenging questions that may give relief to your heavy load. These are specific chatbots created for this kind of recreation.

People need entertainment sometimes to get away with stress in life. It is a means of recreation. You don’t need to carry the burden by yourself. There are many things to consider for a stress reliever. These bots will help you to refresh and get time for setbacks. Moreover, chatbots are also instruments to find refreshments. It allows you to show your bright side apart from being so workaholic.

Curiosity Responder Online Chatbots

Humans are born curious about the world. They tend to explore and know different things around them. Once something strange caught their eyes, they get curious about it. Thus, they find ways on how to deal with their sudden interest. The best online chatbot can provide this mind-blowing novelty to stimulate brain activity. These AI’s give information that is catchy and worth reading.

Curiosity gives people the urge to try something new, and this process leads to learning. These bots provide them with the chance to discover themselves. These offer them the opportunity to develop their potentials upon knowing what they can do. Chatbots allow them to see the personalities they thought they do not have. It is a way of putting themselves in situations wherein they will be more productive.

Change Is Always Coming

Change is the most constant thing in the world. Now and then, some differences occur. Hence, communication comes along with it. To be part of the fast-changing world, you need to cope up. The best online chatbot can give you accessibility to connect with other people. These bots create an environment that would be suitable for interaction to occur. Despite the challenges of having factors as hindrances, such as time, place, and even the person himself. There are always good things that come along with the changes.

The interference of changes is a way to improve more. It is an avenue to see the potentials of man’s inventions. Moreover, it can test on how productive we can be amidst the challenges that may happen. Furthermore, it is a way to discover various techniques for the improvement of communications. Luckily, the best online chatbots are here to support your business transactions.

No Places That Far

Distance should not be a hindrance in pursuing communication. It is a challenge to see how far we can go in developing these kinds of bots. Artificial intelligence provides information that will enable us to continue the dialogue. The best online chatbot makes it possible to cut the distance from far places.

Where to find the best online chatbot?

If you are in the business sector and you want to improve your business transactions, then you are on the right track of having one! These would help you to enhance your firm stylishly. Be innovative and emphasize creativity. The best online chatbots can be an excellent advantage for your social life, especially in business. Do not wait any longer, and have your chatbots now. It will surely lead your business to success.

Herobot produces sales and leads you to the improvement of your Messenger marketing. Moreover, Herobot can enhance your Facebook Ads and Click-in Messenger Advertisements. Be open to this new integration of chatbots for developing your marketing strategy. Are you interested in having one? Be part of the growing competent companies around the globe. Choose Herobot as your most significant asset for chatbots and artificial intelligence. You can connect with us through https://powerpres.com/ and get the best service that you deserve!

Facebook Like Bot – 10 Amazing ways to Kick start Your Business Using Like Bots

Marketing automation is the most popular way to boost business as of today. With Facebook and it’s billions of users, there’s no telling how far your business can go. It will enable you to reach out and effectively communicate with your customers. Moreover, it will generate leads that could result in a significant increase in revenues. We have already shared useful information and some insights regarding market automation. And now, let’s dive a little further in the world of marketing automation and talk about Facebook like bot.

We must admit it; today, the more likes you have, the more famous you get. In the business world, the more likes your posts have, the more chance you can reach out to your customers, or even users that can be potential customers. People will trust products or pages which have more customer interaction and engagement. This way, the Facebook algorithm shall automatically do the work of marketing for you.

In this article, we shall discuss Facebook likes and its importance. More importantly, we will discuss Facebook like bot, its benefits, and how it will help to kick-start your business.

Facebook Likes

Before we discuss Facebook like bot, we will first talk about Facebook likes. What are its benefits?

You may think Facebook likes is just for reacting on pictures being shared on Facebook. However, Facebook likes is one of the essential factors to help in boosting your business page and achieving your other business goals. To make it clear, this shouldn’t be the primary goal of your page, but it will give a push to achieving your ultimate goal.

Here are some benefits of acquiring Facebook likes:

Social Proof

Imagine this situation: you want to buy a birthday present for your daughter and she likes a cute teddy bear. As you walk inside the mall, you happen to pass by two side by side teddy bear store. One store has long queue until the outside of the entrance, and the other is empty. Where do you think you will go? Possibly to the one with the long line because their product should be good, right?

When people come to visit your page and see your posts all over the whole page that has no engagement or interaction with customers, they will most likely to leave your page. Most of the time, people tend to engage when they see other people already do it.

Your friends’ “Likes” are important

Facebook developed an algorithm as a default setting for its news feed. This algorithm will share only what it thinks you would like most. It will determine posts to share on your news feed not only by which photos, pages, or posts that you have liked before.

Facebook’s algorithm considers sharing you what your friends have liked as well. Take this as an example: You together with your four friends all like a particular page, however, no one has engaged with any of the page’s posts after that. This means you will not see their posts and updates often. On the other hand, if all of your four friends interacted with any posts or an update, there’s a high probability you will see the posts or updates as well. The algorithm thinks that if a certain post is engaged by your friends and it seems important to them, then it probably is important for you also. But with facebook like bot, it will be easier.

Facebook’s algorithm considers sharing you what your friends have liked as well. Take this as an example: You together with your four friends all like a particular page, however, no one has engaged with any of the page’s posts after that. This means you will not see their posts and updates often. On the other hand, if all of your four friends interacted with any posts or an update, there’s a high probability you shall see the posts or updates as well. The algorithm thinks that if a certain post is engaged by your friends and it seems important to them, then it probably is important for you also.

Articles with combined Facebook likes to the posts creates more traffic

Today, fan page owners have the power to increase Facebook network exposure with every user that would like the post. This is because Facebook has enabled blog posts and websites to incorporate “Like Button” into every post. Once people click the like on the blog, it will inevitably show up on their Facebook news feed, the same as when people would share the link.

More likes mean more friends

Based on the post titled “The Value of the Liker”, the typical liker (refers to a person who likes others’ posts and updates) has 2.4x more number of friends, than any average users. In addition, they also click on 5.3x more links to external websites than any average Facebook users. With these facts, we can say that the most engaged Facebook users, who like, comments or shares articles have a higher number of friends. However, taking it up notch means that these users are the most important factor to your page. Not only they are consuming data, but also try engaging in it as well. Those people who don’t have as many Facebook friends may only prefer consuming your content.

Visibility on the News Feed

Intel social media strategist Ekaterina Walter has said that “If you don’t have any likes and comments on your posts, you can pretty much count on your updates not seen by users”. It is already hard to be seen in users news feeds even with likes and comments on posts. What more for posts that don’t have even a single like? CEO of Brandglue, Jeff Widman, said that an approximate 0.5% of all status updates are displayed in users’ news feeds. In the simplest words, no user interaction means no visibility. This is why facebook like bot is important.

What is it?

Today, most Facebook users engage in an exchange system, where people requests for likes on their posts in exchange to liking their post as well. Facebook like bot is responsible for automating the said process. In addition, some Facebook bot can also automatically comment and share posts on Facebook.

With this, generating a significant amount of likes that you need will be a bit easier. Gaining likes will help you make your posts visible, which will result in a good way of promoting your page.

What are the benefits of a good Facebook like bot?

Here are the benefits of a good Facebook like bot:

The most obvious benefit of FB like bot is that it will certainly bring thousand likes and comments to your posts. More likes and comments mean more interaction and engagement from users. More engagement means popularity. This shall now help you reach massive potential customers and leads. Especially if you are just starting your business, auto liker is sure to give a kick start to your business.
Providing more services than just auto like. Facebook like bot doesn’t just offer auto like services. It also offers other facilities and services for user care. Moreover, these like bots are very user-friendly.
Most services of like bots are free. However, some auto like bots can have costs for additional VIP services and tasks
Most of Facebook users have no idea to what Facebook like bot is. In fact, just an approximate of 20% of Facebook users have the idea regarding auto liker. Because of this, you can boost the popularity of your products without them knowing that you used an automated technology.
You will have the confidence to show Facebook users that you are more famous than all of your competitors because of the massive interaction you can acquire through Facebook like bots.
Most auto likers can give you an average of 50 up to 500 likes for every submission. However, this depends on that auto likers’ limit a day.

Key points to remember in selecting Facebook like bot

With the benefits of a good auto liker mentioned above, here are some points to remember when selecting a good Facebook bot to utilize:

Get an auto like bot that will work even under no supervision. Yes, we all know that your aim in using auto liker is to acquire massive amounts of likes. But you should also aim to spare some time. It should not take your time to watch it from time to time as it should automate your business.
To effectively boom up your reputation, select an auto like bot that gives the maximum allowable likes per day. Other than boosting your reputation, this will also make your auto like bot utilization less obvious.
Use a bot that enables you to geotarget content. Target contents based on geographic location and relevant niche and you should be in full control.
You should select Facebook like bot that can work both securely and quickly. To maximize the utilization of auto like bot, it should be able to work as fast as possible, while considering the limitations of Facebook to avoid punishments.

Now, we know that Facebook like bot could be one of the keys to boosting up your business. However, we should be very careful in using it. Like any other things when abused, like bot will also bring unwanted harm. When over-utilized, you can be detected as a spammer, meaning you have violated policies of Facebook. Because of this you might be punished by Facebook and suffer the following:

You will not be allowed to comment or like any posts, like status or pictures.
You will not be able to post on a friend’s wall, as well as in any groups.
For the worst one, your account will be permanently banned or disabled.

Final Remarks

To make it clear, using auto liker will only bring harm if abused and used in an unethical and improper manner. Just always remember to use it correctly and in the most effective way, and it will bring a significant boost to your business.

Also, remember to get Facebook like bot services in very trustworthy sites. With Herobot, together we will create an effective bot for you to achieve your target likes. Moreover, we shall help you in full automation of your marketing strategies. Visit us now.

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Hot Chatbot: The Latest Chatbot Trends in 2021 for Business

2019 continuously kicks off with a bang. A fresh start is an excellent way for more growth and success. The same idea goes to the field of technology in which it took significant steps over the past few years. It comes along to the development and progress of chatbots – the newest hot chatbot in the metro.

According to a forecast conducted by Gartner, organizations will garner a success rate of 85% in customer contact by 2020. Hence, these hot bots are the new game-changer.

So, here is the set of information you need for hot chatbots.

The Chatbot Market as of Today

As of today, chatbot hits the mainstream. How? Let’s see!

According to a current Grand View Research report, the chatbot market is anticipated to outreach $1.2 billion globally in less than ten years. Another thing is that the market will increase in the annual growth rate of more than 24%.

In 2019, the chatbot has taken the world by storm. Traditional conversational services are taken over by this advanced technology. It becomes more Ai-driven and is now having complex human-like interactions.

In just a few years, more groups and companies are going to adopt the said technology. Then, many will use to improve their business operations.

Chatbots started and boomed in 2017. With this, business process and service helped improved its brand image. Moreover, businesses enhanced their customer engagement and increased profits as well. So, better have a chatbot for your brand!

Hot Chatbot Trends in 2019 for Business

So, what are the hot chatbot trends can we expect this year with this high Artificial Intelligence?

1. More Advanced and Wider Chatbot Adaptation

The broader usage of bots is an advantage this year. Why? It is because smart technology enables chatbots to do more with a better version of instant responder and recognizer. Moreover, its adaptation is longingly skyrocketing.

In a study made by IBM, there are 265 billion customer requests recorded per year. Businesses consumed for about $1.3 trillion to these requests. With chatbots, it can save them up to 30%.

What’s more, Oracle found out that there are more than 800 marketing experts are adapting to chatbot usage. Following its outcome, 80% of brands are planning to use chatbots for customer service in the following 36 months.

2. Improvisation of Instant Chatbot Messaging in Business Communication

Instant messaging gives users the benefit of communicating to people, and this also offers developers the idea of making things possible with its chatbot version. How?

According to Facebook Business, 64% of users are likely to get in touch with instant messages. Moreover, more than 61% are using it for connecting with businesses.

In accordance with this, the business industry is progressively using artificial intelligence in hot chatbot, which drastically change its way to interrelate with customers.

Concerning this, Statista conducted a study in which 64% believe that these advanced services give them freer and more personalized customer experience. While in e-commerce, it was more than 34% in 2017.

3. Customer service becomes the Main Key player in Chatbot Industry

Customer service becomes today’s leading key player in the industry. These bots have influenced and impacted many businesses.

In the current years, chatbots can handle customer contact, service, and support. According to Gartner, service domains will consistently dominate the next years. Moreover, 34% of chatbots will be utilized more for customer engagement.

4. Organizations Handle Technology

The organization themselves will manage technology for making bots. In other words, people under the organization, such as from departments to employees, has the responsibility for bots. These people will come up with the idea of training them as what humans do.

Furthermore, extensive programs make everything possible to make things more accessible to developing bot applications. An example of it is the Hubspot which offers whitepaper in its specific website pages. Besides, this hot chatbot reinforces other department jobs such as marketing and sales.

5. The Change in Service Role

Companies have to engage with various mediums, which are essential in conquering their goals to successful customer service. Many have used social media, email, and phone for customer support.

Preferably, if institutions want their bots to provide constant responses to all platforms; then they should make sure that their bots have all the answers to questions and situations. predefined bots triggered by keywords or user responses inside the HeroBot platform can perfectly accomplish that need to come up with every possible answer users need to hear.

However, when hot chatbot are unable to reply to answers, they need to switch themselves as employees. Also, this will be a big helping hand for the firm to be more proactive as it could give off more sales and profit.

Some will be against it as they say that bots might replace real human beings. No. These AI-powered bots are not for human interaction replacement. They are used for augmenting the reported interactions and used to simplify and unfasten monotonous workflow.

6. Chatbots Can Talk to Their Co-chatbots

Who says that chatbots can only have communication with consumers? Of course, they could also have conversations with the same bot. It means that users may now have to consult with many bots who can work for the same service at the same time.

Eventually, hot chatbot would have acquired knowledge of taking various activities without prior assistance from contracted service agents. Their systems will frequently converse with each other.

7. Voice Assistance for Effective Service

It is not a surprise that voice assistance is increasingly paving its way in the chatbot industry. As for this, there are different voice assistants within supermarkets for delivery offers and energy establishments for a smart thermostat or solar panel usage assistance. Hence, the evolution of voice has recently taken effect within these sectors.

8. The Escalation of Conversational Chatbots

As of today, we need to start learning how to communicate with customers effectively. So here’s the thing, there are conversational interfaced bots to serve every business needs.

An example of it is the company ‘Acquire’ who started to work on conversational marketing, which gives a personalized user-experience to conversational sites.

9. Acquiring National Language Understanding

Some businesses have started working on Natural Language Understanding. It cites the number of systems which worked hand-in-hand to manage end-to-end synergy between humans and bots.

To simplify, this technology grants users and hot chatbot to interrelate organically. So, companies are spending their money for these make a better comprehension of user demand, and human language and gestures.

10. Built Automated Call Centers with AI Technology

Call centers will soon come to existence with the presence of NLP. In the combination of NLP, an AI voice generation and server-less capability help to have automated-type call centers. These call centers have a piece of in-depth domain knowledge in gaining conversations with customers. In addition, these are available 24/7 without getting problems of having sick leaves.

Chatbots’ Future

This year, several major companies, such as British Airways, LinkedIn, and Starbucks has announced their plans to develop their own chatbots. Additionally, they expressed their interest in the implementation of chatbots in their businesses.

Key players like Apple and Microsoft, Samsung, and Amazon, have already been investing in the chatbot technology for years. In fact, they have already enjoyed and still enjoy the benefits of this technology. So, we can certainly assume that they will continue to utilize and invest in chatbot development.

Chatbots used in business will inevitably evolve and progress in the years to come. Perhaps the architecture and design of this technology could even grow to the point wherein chatbots becomes the customer service standard. On the other hand, there are still a variety of applications for chatbots across several sectors.

If you want to keep yourself updated on the recent developments, then you must closely follow the industry of hot chatbot. So what about the small businesses? Would they be capable of adopting chatbot technology soon?

Ultimately, the adaption of chatbots, like any new technologies depends mostly on these factors:

Improved technology
Growing demand
Lower Cost

Think about this situation: ten or more years ago, it was almost impossible for small starting businesses to have their own custom apps. On the other hand, as large companies started launching out their apps, low-cost services for app creation started to pop up.

Nowadays, most of your business’ usual customer expects to have an application as a part of your business’ customer services.

Having said this, then you must keep a close observation at chatbot technology – that is, if you want to have your own business chatbot in the near future. Keep updated with the hot chatbot trend, as there is always new development.

Final words on the latest hot chatbot trends

Following these hot chatbot trends will ensure your business to last long. So choose a great chatbot that can be your best partners. So if you’re looking for one, then, better choose experts who can lead you to the path to success – choose Herobot. We at Herobot, we believe that every successful brand starts to grow when having the premium quality products and services. So what are you waiting for? Together, we can build your dreams into reality. For more information and updates, you may visit us at https://powerpres.com.

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Smart Chatbot: The Most Advanced and Effective Chatbot for Business

Chatbots’ powers aren’t lost in the world of business. As businesses focus on promotion of personalized experience, more and more smart chatbots are being developed for customer engagement and brand image improvement. Before, even just encountering or engaging with an intelligent live chatbot is rare. However, nowadays, several smart chatbots can be found. Additionally, it is much simpler to develop an intelligent or smart chatbot.

As the thought of chatbots comes up, we are all certain that it’s not a real person. All we know is that bots bring a human-touched experience. And in order to make that a reality, AI must be indeed intelligent. The bottom line is that chatbots should be developed with an amazing intelligence quotient, in order to serve with a human touch.

Chatbots are commonly used by businesses nowadays. It led to innovation and convenience. Thus, through high demand, popularity, and usage; it is evident for it to take it to a whole new level of AI technology – smart chatbots.

Smart chatbots are the excellent alternatives of the information provider and dissemination. Thus, this chatbot system provides users to have conversational communication. With this, it immediately responses to questions. It can also provide answers for simple to complex questions that an ordinary human will cannot easily answer.

With the new smart chatbot technology, everything’s possible!

The Birth of Smart Chatbots

Robots and AI technology already have a new placement in the business world. With its fast and widespread domination; nothing can stop this current phenomenon. Hence, this gave birth to smart chatbots.

These chatbots are now recognizable are used in broad aspects, both on oral or written forms. Furthermore, it is commonly used for knowledge and technical support, depending on each user’s concerns, issues, and appeal. Therefore, it meets its goal – to shorten customer service.

To cite a piece of evidence on its rise is one of the most-known multinational Internet-related services and products provider company, ‘Google.’ Google also paved the way in engineering and conducting efficient machine learning.

They used up a lot of time and effort to create, establish, and maneuver a system that replicates and perceives human responses, interactions, and experiences.

Another example is Microsoft’s ‘Toy,’ a teen-spirited app for users to have a more natural production and distribution with the help of pre-existing interaction. Also, this kind of technology gives everyone the capability of having chatbots present in everyone’s lives.

Moreover, bots controls machine learning with a full AI authenticity. With smart chatbots, users can type the questions that they want to ask. Therefore, questions raised are understood and answered afterward.

Providing Staff training for Effective Business

Every business provides their newly hired staff members for specialized training in a specific job position. Also, this comes along with chatbots. Smart chatbot can be a staff member as well.

Moreover, this entirely made automation needs training too, as ordinary people do. For example, a newly-hired secretary is asked to respond to an important business email. Therefore, they will use their past experiences in the previous companies they worked with.

Likewise, users are not required to plan for every question they ask. Instead, they need to offer a scope of questions with appropriate answers that let the AI understand and learn. Patience and time investment is expected to train a bot to gain effective results.

Advantages of Smart Chatbot in Business

Having a business to run will require you to be tremendously productive as much as possible, so that overhead costs are lower. Also, being productive makes higher profits. This is the basics and the most obvious fact in doing business.

On the other hand, many business owners do not utilize tools in order to make it happen. Chatbots are the most relative tool gaining significant popularity, however, not all businesses use it. The use of chatbots basically gives a significant boost in your business. You will be surprised by the benefits it will bring to you and your business.

Here are some advantages of using a smart chatbot:

1. Acquires a 24/7 Live Chat

Today, smart chatbots behold the future of modern businesses. In line with this, every business needs to have one just like digital platforms and software such as websites and social media.

But, what makes it interesting is to have a trusted business partner which is live 24/7. You can be sure that bots will be available all the time and will take charge of engaging several customers simultaneously.

Moreover, chatbots will never catch any illnesses and doesn’t have the need to take a leave, therefore making it an efficient worker. Take a look at it, and see for yourself.

With this, it can swiftly answer to all customer’s concerns and questions on various topics. Also, this can enhance and boost customer confidence in the business.

2. Saves time

One of the best advantages of chatbots in business is that it can save time. For instance, they provided fast answers to questions. They prevent users from waiting for solutions for an extended period. Also, it increases productivity and decreases cost rates while serving numerous people at the same time.

Not only bots will save customers’ time, but it will also save your time as well, as it will be responsible for automating your marketing strategies. This will then give you time to focus on more critical aspects of your business.

3. Saves Money

Chatbots are way cheaper than hiring actual human workers. A chatbot cost of a range from 2,000 to 10,000 depending on its complexity and functionality. It might be a bit expensive. However, it worth the price. One of its reasons is that it is cost efficient. Thus, it doesn’t oblige for employers to pay them for sick leave, vacation leave, insurances, and other expenses.

4. Increases Customer Base and Engagement

Another advantage of chatbots is that it can increase potential customer base and engagement. Moreover, since it is available on many platforms, it can surely help each business growth. They can also answer multiple questions at the same time, which can build the customer’s trust in their services.

5. Cuts down errors

Humans tend to be caught up with handing to customer service errors. However, not for chatbots. Chatbots also provide exact answers to your concerns. Thus, this becomes a tremendous asset to businesses. Perfection at its finest!

Uses of Smart Chatbot in Various Business Industries

Smart chatbots conquered the technology community in different fields, which continuously gains fame with its automated services. With these, brands and organizations wouldn’t have so many headaches to carry with themselves. For instance, it makes everyone life and works more accessible.

Without further ado, here are its uses in the different business industry.

Business Functions

1. E-commerce and Marketing

Most of the brands and business acquire and adapt to chatbot services. It aims to provide and deliver better customer service, as well as to expand sales and offer deals.

Also, such prominent companies use instant messaging apps as an alternative to emails. An example of this is eBay; they used these apps to offer a virtual personal shopping assistant and a notification tool for auction bidders.

2. Customer Service

Customer service plays a vital role in business. It increases customer engagement, reliability, and sales. This integration is also a great way to generate answers to general questions.

3. Sales

Along with marketing comes with sales. Also, sales joined its venture with the usage of chatbots. These bots can act as sales personnel, which notifies for any assigned opportunities.

Additionally, it is available to support customer outreach. According to insidesales.com, reduction in response times is one of the most significant factors in boosting conversions.

4. HR

HR has a sole role in keeping HR relations with its employees and customers. This same applies to chatbots. However, what are those HR responsibilities that chatbots acquire? First, they keep the pulse and relationship with the employees. Second, it answers HR related questions; and finally, it completes transaction HR works.

5. IT

The IT chatbot offers a helpdesk functionality that notifies users about IT queries and updates.

Travel

With the help of these bots, customer service support has been able to showcase. These allow users to seek answers from the most frequently asked questions. Besides, it instantly resolves customer queries. It also means that these are every brand’s best buddy to innovation and growth.

Moreover, an example of this is the Marriot, a global hotel chain, the surge of using chatbots rise in 85% every month since its service debut in 2017.

Events

The events industry is a significant sector, and this could gain benefits in chatbots by purchasing or booking. An example of it is the TickX, which help users to get tickets at the lowest price.

Go for Gold: Chatbots for a Successful Business

If you are looking for the best chatbots who can lead you to growth and success, choose the most reliable partners for your business – Herobot. We at Herobot, we want what’s the best for you and your customers. With advanced Ai technology, positive outcomes come along your way. Choose the ultimate solution to meet your goals and aspirations.

So, what you are waiting for? Together, we will build a chatbot for the benefit of all people. For more engaging exciting updates, you may visit us at https://powerpres.com

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11 Reasons Why A Chat Application Is Great For Business

Back then, social media was just a platform for users to connect. But now, with the advancement of social media, it has integrated the use of a chat application. It’s an essential but necessary development that paved the way for users to communicate instantaneously on a whole different level.

Also known as a messaging app, a chat application is a platform that enables a user to connect and message another person through the use of their computers or mobile device. To name a few examples of chat applications are Facebook Messenger, WeChat, WhatsApp, and many more.

11 Reasons Why A Chat Application Is Great For Business

Now, as we are living in this device-dependent world, it’s not a surprise why these chat applications are a massive help in making our daily lives more comfortable. We might not see it clearly, but it’s slowly becoming a necessity as many more users are switching into using chat applications to communicate with friends and families from anywhere, even across the globe. All they need to do is have an account and an internet connection.

Why Use Chat Application in Business?

To keep up in this fast-paced world, we need to be able to adapt to constant changes. Communication is one of the most critical factors in any business. And being able to improve these factors are significant in growing a business.

Having a good customer service team is essential to nurture business and consumer relationships. But it’s also helpful to reach your clients where you are. Showing that you are too are evolving can have a significant to your consumers. This aspect shows that you are willing to adapt to various changes to land potential clients.

Furthermore, chat applications allow employees to engage with one another and work together. Teams of workers can share ideas and solve company issues with one click. In the time where people sit at computers all day, it makes sense for conversations to happen there. A chat application is also more efficient for communication versus email. And the main goal of a chat application is to collaborate. This means that its integration can lead to better employee performance and productivity.

Benefits of a Chat Application for Business

While some are still in doubt or having second thoughts into making the shift, here are some of the underlying benefits that a chat application would have on your business:

Speed

A chat application allows you to message or contact a person in real-time. In some cases, it becomes the bridge on where customers, potential leads, prospects could ask inquiries about products or services, and you can respond instantly. This factor alone has a tremendous effect on the productivity of your business and a perfect reason to incorporate chat application for your business.

Familiarity

Businesses started sending emails to customers and potential clients right after they learned that people use chat applications as a means to communicate with friends and family. Likewise, companies had only adopted the use of GIF’s and emojis in their social media posts, emails, and on their website after audiences had started using GIFs and emojis as a different way of communicating with one another.

People nowadays send messages to one another to discuss just about anything. With the growing number of users of social media, businesses could take advantage of using chat applications as their medium in communicating with customers. Almost 70 million businesses are on Facebook right now, and only 20 million of them started sending Facebook messages, it means that there is a considerable gap in the total addressable market. It shows that most businesses aren’t there yet. But when the time comes that they decide to use this platform, we will see a massive increase of integration because of the familiarity of the users with the channel.

Convenience

You can seamlessly blend a chat application into your everyday agendas. You can reach out or respond to an inquiry from your computer or mobile device, close the app, and return to whatever you are doing. All you have to do is wait for the other party to respond, then reply whenever it’s your turn.

This nature of the channel is extremely convenient for you and your consumers as it allows both parties to receive the full context of the conversation and continue the thread whenever you want.

Segmented Target Advertising

Segmented target advertising is a crucial part of targeting customers. By using instant messaging for a business, you can share your content either one to one or in a group. Companies take benefit of this feature of messaging apps to enhance their promotional content depending on customer demographics and interests.

Example – In WhatsApp, the maximum limit of adding people in a group is 256, but you can create an unlimited number of groups. The number of targeted people is much smaller, but in these small groups, you have the most engaging and targeted customers.

Increased Productivity

Smartphone applications are a staple in our modern digital world. Everyone has a broad range of apps on their phone, and every notification is another thing to respond to.

While some social media apps are distracting and decrease work productivity, it’s still advisable to have a team messaging or chat application dedicated for work purposes only. This can ultimately increase productivity and improve time management among your staff.

By integrating a chat application for your team, employees now have a channel in which they can communicate with you or co-workers where they can address issues regarding a project or a specific task.

File Storage and Sharing

Developments in chat applications now include the feature to send pictures, sound bites, documents, among other things. This means it can also serve as a backup if ever you are in a situation wherein the main methods didn’t work correctly, or your device broke or got stolen. Having this feature in your chat application allows you to find files that were sent there and retrieve it.

Employee Engagement

Who says that chat applications for business are strictly for business only? Team messaging apps aren’t as dry as email communications. You can create another chat stream that gives colleagues an avenue to share personal information and exciting family news.

Having this separate channel can boost the bond between employees, which can result in better performance. Now, they can feel that their workplace is like their second home, and colleagues are an extension of their family.

Privacy

Chat applications such as WhatsApp, Apple Business Chat, Facebook Messenger, Viber, and Telegram are all direct channels where information is private and secure. Customers don’t have to worry about anyone seeing their private information — including the messaging company itself! Messaging apps with end-to-end encryption offer data protection so secure that you can discuss any customer service issue with no worries.

Saves Money

Chat applications are usually can be developed and utilized with a lite investemnt. You can communicate with any client, customer, or overseas employees with instant messaging solutions without paying for international charges. You can also hire staff in other countries and conduct business internationally. HeroBot is a great example of a low-cost chat application that can save you tons of money and increase your productivity tremendously.

Easy to Setup

Unlike a conference call, which takes time to set up and everyone needs a number to use, IM is right there to be accessed at any time, and everyone can communicate with it all the time. You can also connect with people who are offsite as well. You don’t have to put everyone from the company in one conference room. It can all be done with a simple through features in a chat application.

Less Troublesome

Compared to a phone call, messaging in a chat application is less disruptive. It’s more difficult to manage several calls at a time than to juggle different chat windows. Chat applications are a better alternative to making phone calls. Leaving a window open could ultimately serve as a reminder to respond to a client or send essential information to a team member.

How Chat Application Can Jumpstart Your Business

Starting a business, whether you are a small-sized or a medium-sized company, could be a lot harder than you think. Many businessmen fail to acknowledge change and the use of technology as tools in helping their companies, which will eventually go downhill from there.

As this may not always be the case, staying open in trying out innovations is what could set you apart from other companies out there. Another difference-maker would be the reach to your market. With everyone being in the online world, it would make sense that using chat applications to communicate with them is the best possible move you can do.

Evolve Your Business with Herobot

A chat application can offer a lot of advantages for businesses. These apps can help take brands to the next level. But with Herobot, you can take these benefits one step further by integrating a chatbot into your chat applications. Along with a dedicated team of professionals, Herobot has the perfect tools that will guide you through the basics of chatbot software. Visit our website at herobot.app for more details.

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Mobile Chatbot – Supercharge Your Business Creating A Mobile Chatbot with HeroBot

While human conversations seem to be depreciating, people are much more willing to connect to machines. Have you ever had a moment when you are researching on your computer, then something pops up on your screen asking if there’s anything you need? Perhaps you ordered a product online, and you received a message telling you that your purchase will arrive at your doorstep in a week. You have probably experienced or heard this, but never really thought of what it really means. This is the future of technology – a mobile chatbot.

Chatbots are gaining more popularity nowadays as they are bringing new and effective ways to boost a business or anything that uses Artificial Intelligence (AI). Additionally, they have become the most valuable addition for many companies to target potential customers and improve their marketing strategy.

In this modern-day, chatbot market has expanded and is continuously growing and making a significant impact on society. Today, many commercial industries have recognized the potential gain in using a chatbot. In fact, if incorporated into their networks and various services, it will lead them to multiple platforms that will produce a user-friendly and more efficient customer services.

Chatbots are compatible with almost every gadget that can access the internet. Currently, there is a total of 7.7 billion people in the world. And according to bankmycell, 66.72% of the world’s population owns a mobile phone, this means 5.1 billion uses a mobile phone. Additionally, there are 8.9 billion mobile connections in the world. Do you know what this means? This means creating a mobile chatbot has a high potential to connect your business with those users.

What is a chatbot, and how did it start?

Chatbot began when Alan Turing, a computer scientist, published an article about computer machinery and intelligence in the year 1950. In his article, he threw a question if machines can think and developed a test to measure whether one is communicating to a human being or just connected to a chatbot. This is where Artificial Intelligence starts to rise when many other computer scientists tried to pass his test. Over the next decade, chatbot became a widespread technology up to this date.

At the most basic definition, a chatbot is essentially software that allows humans to connect with digital devices as if they were really talking to a real human being. They are the extensions of human interface mediums (HMI’s) like the internet and mobile phones. It processes and simulates social conversations, whether written or spoken. Thus, it became the new interface for so many apps and rapidly changing the way many businesses and customers communicate.

Now, a lot of companies have the opportunity to connect with their customers in a well and personalized conversations automatically. Moreover, the use of artificial intelligence through a mobile chatbot or any other kind of chatbots, provide a lot of benefits that can be used in a business. The number of companies that use chatbots has grown for the past few years.

What are the benefits of using a mobile chatbot for your business?

Mobile Chatbots can help in lesser work

Chatbots helps many customers to find detailed information about the services of the company making it more convenient for the customers. For example, the availability of products and services that the company is providing, where is the store located, making reservations or bookings, and even assess the customers’ experiences. Many of the companies nowadays adopt this technology in any major chat applications like Facebook Messenger, Slack, Telegram, Hangouts, Text Messages, etc., which are all available in mobile apps.

Mobile Chatbots can provide good customer service

As long as designed accurately and strategically, chatbots are sure to deliver excellent customer services. Focus on the details of your products or services then integrate it on your chatbot. Additionally, anticipate possible questions that a customer might ask regarding your business, then formulate answers to answer them accurately. Moreover, you can look at your FAQs, read the questions, suggestions, and comments about your product. With this, you already have an idea to what responses you should add to your bot. More importantly, be sure to make the conversation as human-like as possible.

Mobile Chatbots is cost-effective

Chatbots significantly increase operational services of a company. It decreases costs while providing convenience, and also, an added service for the customers. Chatbots allow businesses to resolve any customer issues and queries, with a lesser necessity for human interaction.

With the use of mobile chatbot, businesses are able to proactive, personalize, and scale all at the same time. This is an essential differentiator. For instance, if a company rely solely on human capabilities, they can only cater to a limited number of customers at a given time. In order to be cost-effective. Human-driven companies are compelled to put their focus on standardized models. Therefore, their personal and proactive outreach capabilities are limited.

Mobile Chatbots are available 24/7

Chatbots are intelligent machines. In other words, these automated workers are not going to catch any illness or disease. Therefore, they are capable of working and engaging with customers nonstop – 24 hours a day, seven days a week, all throughout the year. This feature of the mobile chatbot gives great help to businesses, as it can give more time to save. In addition, this enables businesses to perform more tasks and also, answer FAQ’s regarding services or products without the customer having to wait long. In some case, chatbots may not be able to fully replace human customer support. However, chatbots can supplement them; therefore human employees can provide full-pledged service, without enraging the customers for waiting so long.

Mobile apps and mobile chatbot

Here in this part of the article, we will discuss how companies incorporate mobile apps and chatbots today. Each method has different objectives with its advantages and disadvantages.

1. Chatbots as a mobile app

This is the most straightforward use of a chatbot. Developers simply integrate a chatbot in a mobile application, then distribute the application to app stores. The main objective of this method is providing a committed and consistently-on channel for customers to do customer self-service.

For example:

A progress VA mobile chatbot allows employees to deal with administrative and organizational tasks. The chatbot is disseminated over a mobile application which facilitates verification of users against the infrastructure of the corporate domain.

Advantages

No need to share data with third-party companies or social networks
In comparison to the mobile app having the same features, it can be developed at a cheaper cost.
Removes complicated supporting and building complex UI interactions and screens in a mobile atbot.
You have complete control of the rich UI in the conversational UI. Also, you don’t have to depend on the limitations of third-party messaging providers.
No learning curve for the users.

Disadvantages

Users will still need to download mobile application rather than merely using direct social or web channel.

You are developing a new app. This means additional cost for establishing a user base.

When shall you use it?

Majority of building chatbot as a mobile app focuses on internal employee-facing cases.

2. Chatbots in tabs

The most challenging part with the first method is developing a separate app which is a new channel that requires resources and effort in order to grow. In fact, app fatigue really does exist. Therefore, the better way is to integrate a chatbot with a mobile app which has a user base, and already in existence.

For example:

Mobile trading app of Interactive Broker, the IBKR, offers electronic access to futures options, futures, forex, options, and stocks in an immersive and comprehensive app. In order to supplement the mobile, they made a separate tab for their chatbot.

Advantages

Introduce mobile chatbotchatbot to an already existing audience.
Users have conversational UI and traditional UI options to select from, and also;
You are able to reuse security options and verification mechanisms that are already available in the app.

Disadvantages

In case the chatbot is just replicating the functionality of the mobile app, then users may get confused to why and when they will use it.

When shall you use it?

The most ideal way of building a mobile chatbot in an existing mobile app is when you have repetitive and lengthy forms you want to get optimized. So, structured methods like opening up a bank account, signing up for insurance, and submitting stock orders are good candidates. Additionally, new users feel a bit more comfortable to start with a chatbot instead of complicated UI.

3. Chatbots as conversational UIs

With this method, you simply use conversational UIs rather than traditional UIs in places with high rates of abandonment and low engagement.

For example:

The screen of new bank account registration form is considered as the place of very low engagement. Therefore, KBC Mobile Banking has launched an app to help users to go on the process of registering with the use of conversational UI.

Advantages

All the advantages of the first and second method
Improves engagement for low engagement places of your mobile application.

Disadvantage

You may need to make the conversational UI by yourself, as no chatbot vendor will allow you to partly incorporate a chatbot in a mobile application.

When shall you use it?

When you have high abandon rate places or low to no engagement areas.

Creating your own mobile chatbot

So now, if you are an aspiring entrepreneur, wanting to step up your business, or a startup who wants a kick start in your business, then mobile chatbot is the best solution for you. Here at Herobot, we provide tons of predesigned bots, compatible with PCs, mobile, and more. Visit our site by clicking this link.

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Herobot – Your Ideal Chatbot Maker: 6 Types of Innovative Bots to Increase Productivity

Almost all of the things in the world are optimized by various kinds of technologies. These, as said to be the new trends of this world, are efficient ways to automate workflows such as applications, sites, interactions, and specific transactions. Different publishing platforms that involve chatbot are Facebook, Telegram, and WeChat. It is known as an effective medium which can be accessed and used by users around the world.

Automated marketing is now becoming the most popular trend in the world of business, and one of the most critical steps of automation is to create a useful chatbot. Now, it is simple to start creating your own bot, especially with several chatbot making platforms out there. However, you should consider selecting an excellent chatbot maker that will help you build the most effective chatbot for your business.

Chatbot, as defined, is a service which commonly mechanized by a system. This system is called as AI, also known as Artificial Intelligence, that users interact via chat interface. Well-developed bot from a good chatbot maker will deliver the best customer services. It provides help from simple commands or requests to more complicated commands. This extends when you play music, search something on the net, open specific apps, or create messages and emails.

Today, more and more people prefer to interact with chatbots when it comes to customer services. Likewise, several people don’t care if they are being attended by a bot, as long as their needs or requests are all answered. Thus, it is important to devise them with a competetive chatbot maker.

Chatbots – What more can it do?

Chatbots today is very user-friendly and offers a lot of services in terms of business and entertainment. However, you may haven’t grasped these thoughts about AI yet. Here are some means and illustrations to help you to envision what a chatbot maker can do.

1- Scheduling Bot

If you want to book a flight, get a meeting with someone on Messenger team which requires the help of a chatbot, you can easily have access to whatever you need with just one click. In addition, as chatbot maker uses super advanced technology, you can easily have involvements to several errands that involve scheduling in just a short span of time. This kind of bot helps you to lessen your hectic schedule in a way that you don’t have to go to a particular place when you need scheduling.

2- News Bot

Looking for some interesting happenings and events? With the use of a chatbot, you can simply be updated about different news that recently happened all around the world. In addition, chatbots let you read your news in any way you like, whether you prefer to read the news in full length, or summarized using bullets. When you subscribe, you can also receive timely articles or blogs that are relevant to your interests. You can do this all with a good chatbot maker.

3- Advice Bot

If you are looking for someone to talk to, there are advice bots available to assist you. If you want someone that can listen to your serious problem and immediately get options in order for you to have solutions, advice bot is one of the reliable means for you.

4- Weather Bot

Seeking for a weather update wherever you are? There are weather bots that can help you to have the latest update about the weather whenever you ask for it. It also gives you query about the weather in order for you to have knowledge on alternative routes if ever there’s an accident caused by typhoons and floods. Do this with a good chatbot maker.

5- Finance Bot

Looking for someone that can efficiently manage your own money? This specific bot helps you monitor your money better. Also, finance bot is more reliable so that you will not have any difficulties in monitoring your finances.

6- Order Bot

This bot helps you to pick out your favorite food with just one click away. Likewise, it also assists you to order different kinds of stuff such as groceries, or anything you want whenever you wish for it. Moreover, this bot enables you to have access to lots of restaurants, fast food chains, and coffee shop if ever you like to order from these establishments.

Best Intelligent Chatbots or AI Chatbots

How can we say that a chatbot is intelligent? There are lots of answers to this question about what makes a chatbot an intelligent one. A chatbot can be considered as a smart one when it has an awareness of its users needs. Also, this quality of a chatbot does not depend on its users’ capacities, but it relies on its own characteristics. It is, therefore, an essential thing when a chatbot has the ability to interact and handle any situations that require a conversation and interference. Moreover, bots are not just for conversation matters.

They can be designated as an interface that is more reliable and efficient. Also, bots can be an assistant to natural language processing which enables you to understand sentence construction in an effective way. Likewise, there are bots that are most commonly designed as a guide to making a simple illustration to create another chatbot even though you don’t have a technical background on creating such.

All in all, there are many more intelligent chatbots with their designated tasks to do. In addition, there are also several types of intelligent chatbots which are the most trends today because of their effective and consistent assistance. Many of such are exceptionally a great help for the industry which involves technology use and also gives quality customer service. Hence, the most essential role of chatbots is the interaction it has with its different users. Thus, it is good to note to exert more effort in making a chatbot conversation. This is to ensure that a chatbot will have an efficient interface and dependable service.

Chatbot maker: Which one is the best?

What is a chatbot maker? Chatbot maker is defined by Newgennapps as platforms that help to develop a Chabot. There are hundreds of thousand chatbots that now exist. With the competition in the chatbot ecosystem becoming fiercer, you need to develop an exceptional chatbot that will stand out among the rest. A one that will place your business to a favorable position in the market. Now, who can help you build your chatbot, you ask? Don’t worry! Luckily, Herobot is here for you. Herobot is the most complete platform for messenger marketing on the net. This chatbot platform offers a massive number of pre-made messenger bots for Facebook, intended for businesses.

Currently, Herobot serves more than 68,000 happy users, with more than 49,354,672 generated leads and more than 589,000,000 contacts captured. Herobot is the chatbot maker that will let you build your own chatbot. Likewise, Herobot will let you customize any available pre-made messenger bots in any way you want, depending on your business needs.

Here are some of the services that Herobot provides:

Generate conversion Funnels

Herobot offers a lot of interactive app integrations and widgets, as well as conversion trackers for lead generation users.

Management of agency clients

Agencies are provided of excellent growth tools, detailed analytic reports, and user administration.

Chat Broadcasts

Herobot will enable you to send notifications, promos, updates and other information through Facebook messenger with an open rate of 85%.

Improve Facebook ads

Herobot will help you modify Facebook ads that enable you for instant capture of leads with follow-up.

Contact List Expansion

Herobot provides loads of lead magnets which are built-in. This also includes check-boxes, scan codes, buttons, sales funnels and landing pages, all for expanding your contact list.

Comment response automation

AI engine of Herobot is able to reply, tag, like and send a private message automatically, both in Instagram and Facebook comments.

Live chat override

One of the great features of Herobot is that it allows you to immediately override your messenger bot when needed. Therefore you can provide your customers a seamless communication.

Integrate Quizzes

Herobot ia a bot platform helps you to create quizzes and automatic contests integrated to your Facebook bot for effective promotion.

Audience Segmentation

Herobot chatbot maker allows you to segment your audiences based on their interest or demographic factors. This will therefore allow you to qualify them depending on how you want it.

Get Quality leads notifications

With Herobot chatbot platform, you can receive alerts for each leads captured with your messenger bot. Alerts can be received through SMS, slack, email, and other customized apps.

Social Media Posts Scheduling

One of the latest features of chatbot maker Herobot is social media posts scheduling. With this, you can create posts on social media networks like Twitter, Pinterest, Linkedin, Facebook, and Instagram, which will go live based on the schedule you set.

These are just the tip of the iceberg. There are more services that Herobot has to offer for your business. Moreover, our chatbot platform adds more to their services periodically, to keep up with the continuing technological developments. Herobot’s ultimate goal is to help you in growing your business. In fact, here are the top benefits that Herobot can bring to your business:

400% increase in leads
97% reduced marketing cost
154% increased engagement with no additional cost.

Great, isn’t it? Herobot will give you high-quality services that no other chatbot maker can deliver. Visit Herobot now and start your own chatbot venture. Together, we shall create the most effective and efficient chatbot that will help your business thrive in this competitive world.

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Facebook Marketing Automation Technology: 10 Effective Advertising Strategies

Facebook is one of the best places when it comes to online advertising. For marketers, Facebook marketing automation technology is a powerful tool to boost brand promotion and potentially increase sales. The billions of monthly users of this platform generate an opportunity for marketers to further introduce their products and services globally. In fact, Facebook is now the largest social media network, and it continues to release fresh and exciting features every day. With that being said, it is best to make use of it to our advantage.

However, the diverse features of Facebook and its large user base can get extra-challenging to monitor and optimize. In this busy generation, we barely have enough time to do an additional task such as Facebook advertising.

Facebook advertising is an excellent way to attain a positive return on your investment. It can shower money for your business. Don’t worry about your schedule because you can still do Facebook advertising while you’re working on your main job.

How? Just automate it.

Marketing Automation – What is it?

Before we dive further to Facebook marketing automation technology, let us first discuss it really is. Marketing automation, as defined by Marketo, is a category of technology that allows companies to streamline, automate, and measure marketing tasks and workflows, so they can increase operational efficiency and grow revenue faster.

Marketing automation assists in simplifying lead segmentation, nurturing, and scoring, lead generation, as well as measuring marketing ROI. To do all this, you will need the following:

1. Central Database

This will serve as the home for all of your data for marketing. It is a Like a record of your entire marketing information. This will include comprehensive of your customers’ and prospects’ behaviors and interactions. Therefore, this will allow you to properly partition your customers and send an appropriate message or content to each one.

2. Engine for engagement marketing

This will be responsible for driving your customer interactions. You can generate, automate and manage marketing strategies and customer connections through both offline and online channels.

3. Engine for analytics

This shall evaluate, assess, and maximize the ROI of your business’ marketing and its effect on your revenue. Through this, you can find out what marketing process is effective, what is not, and what needs improvement.

You might now understand what marketing automation is. But to make it clearer, here’s what marketing automation is NOT:

1. An effective solution that requires no effort

How convenient it shall be if you could just acquire the technology of marketing automation, then watch your business grow itself into success. Well, the reality is not. To make it work, you will have to devise an effective strategy that incorporates appropriate people, methodology, information, content and many more.

2. Technology for spamming

Results of utilizing technology depend on how it was used. The truth is you can use marketing automation for spamming. BUT, this will be a perfect example of terrible marketing. Rather than wasting this technology, you better use it for doing extraordinary marketing. Use it to send appropriate and relevant contents to your customers. Moreover, create personalized connections based on your customers’ preferences.

3. Brings improvements to marketing only

We can’t deny the fact that the marketing department is the primary beneficiary of marketing automation. However, when used properly, it will also improve sales. Therefore your business’s revenue shall increase.

4. Improved term of email marketing

Not quite. Marketing automation covers all marketing operations throughout all channels used. This includes social, mobile and other online channels, as well as direct phone and mail marketing. Moreover, it integrates intuition-focused and ideal characteristics from your business’ lead management procedure, web-analytics platform, customer relationship management, and more other systems. Therefore, this will generate something even better than all combined parts. Now it’s time to talk about amazing Facebook marketing automation technology.

Guide to Facebook Marketing Automation Technology

Facebook advertising platform allows its users to optimize and automate different activities. The good news is that it is easy to do and will save more of your precious time. Here are some ways to utilize Facebook with a marketing automation system as Facebook marketing automation technology:

Set up Custom Audiences to your ads

Facebook Custom Audiences allow you to deliver ad campaigns to your target audience – who are already on your extent. You can target audiences from various categories. You just need to have their contact information such as email address, phone numbers, and Facebook user id.

Having the option to customize your audiences is very useful to marketers. One of the main reasons is that once you’ve uploaded your customer list, you can choose which audience faction you want to include (or exclude).

Through this, you can deliver different ad messages to each audience category you opt for. Also, this feature allows you to easily determine which ad messages are the most effective for your audience.

Look for new prospects with Lookalike Audiences

The Lookalike Audiences capability is out of the Custom Audiences. However, it is still useful because it has a different purpose. Lookalike Audiences enables marketers to reach new prospects which are relevant to your custom audiences. Once you upload your customer list from your database, Facebook analyzes it and provides a comparable but new addressable audience to your listing.

If you already managed to properly partition your customer list, you can be able to do a hyper-targeted Lookalike audience searches. For instance, you have a customer partition in your database that reacts positively to an offer. With this, you can generate a new Lookalike Audience, and evaluate how they respond with the same offer. The most important thing to remember is to understand your audience. The more you understand your customer, the more you can fortify the targeting of Lookalike Audiences with Facebook marketing automation technology.

Wise marketers always favor Lookalike Audiences. You ask why? This is because Lookalike Audiences is an excellent technique to search for not only new but qualified prospects as well. This is the ultimate goal of every single marketer. By utilizing Facebook marketing automation technology you can easily achieve that.

Generate leads through social shares

Well, this one is most often obvious in Facebook marketing automation technology. However, you’ll mostly be surprised because this one is often forgotten and ignored most of the time.

Make sure to integrate a sharing button to all of the content asset, landing page, and email you compose. Take note that that you should be able to track this sharing buttons. This will enable you to optimize your social reach. Also, this will also help you distinguish your most effective content. Moreover, you can track the number of leads that enters your marketing funnel through Facebook, and determine how effective Facebook marketing is compared to other channels.

Just as important as getting more likes and shares, you should also not forget to share clickable links. This shall bring significant traffic to your site, which will be another important measure of success for your marketing campaign. To effectively do this, you should add Open Graph tags (OG tags).

What is Open Graph tag?

Like Google, which have meta tags, social networks have OG tags. OG tags help to automatically preview links by just looking on the heading or title, image, and description, as the links are shared. Be sure the preview is interesting or enticing enough, as this is a factor to whether customers shall click it or not. Be sure to use the appropriate size of image suited to Facebook.

Use Offer Ads to create new leads

Discounts are not the only perks of Facebook offers. Facebook offers are an ideal way to share slide decks, e-books, articles, and more other content. Most importantly, Facebook offers is a great help to create new leads. You can arrange an offer that can bring people to a landing page (which will be your site or a page on your site). This way, you can direct them to fill up a short online form to get the asset. You acquire new leads; likewise, they receive great contents. It’s a win-win situation.

According to the latest guide for Facebook Ad and sponsored stories, the most difficult step of creating Offer Ad is composing the message. The message should be a maximum of 90 characters. Once you managed to do a clear and convincing offer, the next steps will be much easier. In addition, Facebook automatically resizes high-resolution photos or images to fit in mobile, desktop, and all other available placements. Therefore, you won’t need to upload images of varying sizes. Simple, isn’t it? This is just one of many benefits of Facebook marketing automation technology.

Who will benefit Facebook Marketing Automation Technology?

Big companies and businesses have already enjoyed the benefits of Facebook marketing automation technology. However, this technology isn’t just for large companies. In fact, as of today, small businesses and companies contribute to the largest percentage of marketing automation technology users. Most early users were the business-to-business (B2B) companies like manufacturing, software and business services just to name a few. But today, more and more business of several different industries such as entertainment, retail, health, and financial services are now using automation technology.

Automation and chatbots

Now you might want to adopt Facebook marketing automation technology. If so, you should consider using chatbots. You can put your business in a very excellent position when you integrate artificial intelligence with marketing automation. Doing repetitive marketing becomes easier with personalized marketing and predictive analysis. Moreover, chatbots make marketing automation human-like.

As chatbot can retain customer data, it will be easier to fill your database with accurate information. Therefore, you will find it easier to segment your customer list and send proper contents.

Start your Facebook marketing automation technology now and bring your business one step closer to success. And with Herobot, we will create an excellent chatbot that will kick-start your automated marketing ventures.

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5 Astonishing ways Messenger Chatbots and Chatbot Marketing Can Benefit You

Chatbots by far are the most useful technological development today. Especially in the business world, where chatbots bring significant improvements to marketing strategies and customer services. Moreover, with Facebook’s integration of chatbots, there’s no telling what the future holds for the use of messenger chatbots.

Facebook Messenger Chatbots

To simply describe a chatbot, it refers to any program that interacts with consumers by means of conversation. Messenger chatbots nowadays are even advanced enough to follow users’ commands. Common activities include searching the internet, open apps, and compose emails and messages. Now, Facebook messenger chatbots are those chatbots that can be found on Facebook’s message platform. Furthermore, messenger AI are considered the most popular bots for these two main reasons:

Facebook and its messenger have more than a billion users around the world. As of today, there is an average of approximately 2.38 billion monthly active users of Facebook. All these users can easily access the Facebook messenger chatbots.
Messenger provides a developer application programming interface (API) that allow users to create automated messaging.

Today, Facebook is not just used for socializing or chatting with friends and families. It is also now considered one of the best ways to market a business. In fact, as per the survey conducted by Oracle, 80% of all the businesses wants to implement the use of chatbots by the year 2020.

Facts about Facebook messenger

To further understand the importance of messenger chatbots, here are some facts about Facebook messenger:

Facebook Messenger is the second most used messaging app in the world. With the WhatsApp which have 1.5 billion users around the world, the Facebook messenger does not fall far behind, which have more than 1.3 billion users worldwide.
Facebook Messenger is the third most downloaded app in the world.
Of all the mobile apps, Facebook Messenger is the third most used app in the world next to Facebook and Youtube. Moreover, Facebook messenger is used by 68% of all app users.
Over 40 million active businesses around the world use Facebook messenger as a medium to send messages.
Businesses send more than 20 billion messages per month.

Facts about Chatbots

With the Facebook facts stated above, let’s now discuss some facts regarding messenger chatbots:

In the past year, 67% of customers in the world prefer to use messenger chatbots for customer services.
40% of customers worldwide don’t mind if they are being served by a human or a bot, given their need is answered.
Chatbots are responsible for responding to 80% of questions received by business owners. This dramatically helps reduce business costs.
95% of customers worldwide are certain that customer service will be the best benefit of using messenger chatbots.
Businesses can reduce customer services costs up to 30% with the use of chatbots.

Given the facts about Facebook messenger and chatbots, we can conclude that having messenger chatbots will bring the best benefits to your business. More and more people are preferring bots as they could respond as quickly as possible. And by using messenger as a medium for your bot to connect with customers, you are already placing your business in a good position. Currently, Facebook caters to 6 million advertisers, while 300,000 only uses AI Can you see the big opportunity here?

Advantage of messenger chatbots

As messenger chatbots bring convenience to the customers, here is how it will give you an advantage:

1. Directly reach out to your target audience

Email marketing is now becoming stagnant and is likely to become obsolete somewhere in the future. While on the other hand, people preferring to open Facebook messages continue to increase. With the use of messenger chatbots that offers buttons for answers, customers don’t need to type. Therefore, they are more likely to engage with your business and go deeper to your marketing funnel.

Chatbots enables you to have regular subscribers and with Facebook’s sponsored ads, so that you can easily broadcast any of your business news and latest events to customers.

2. Generating Leads

Designing your bot to interact properly with potential customers, it can ask questions to identify their needs. After that, it can quickly direct these potential needs to your sales team. Now you can increase conversions and grow your customer base.

3. Customer Re-engagement.

To acquire more customers or recapture the attention of former customers, some business pay loads of money for massive advertisements. However, with the use of messenger chatbots, you can easily re-engage your customers with the least cost. They can reach customers personally, and provide appropriate news or content rewarding your business at the time being.

As chatbots have the capability of retaining customer information, they can remind customers of their past transactions. They can remind a customer of transactions like the gift they bought for mothers’ day, or the dress that’s still in her cart. Plus, customers won’t need to give their information over and over again.

4. Handling online transactions

If designed excellently, messenger chatbots can even do the selling as well. They can provide personalized selling and make suggestions to customers. For example, you have a cake-selling business. And there is a customer who decides to place an order through your bot. Your AI may ask questions like “would you like some beverage with that?” then show your menu of drinks to offer. Therefore, you could up your sales with the least effort and have lower drop-off rates.

5. Reduced costs on customer services

Customers want to be served anytime they want. Furthermore, they can sometimes ask the same questions again and again. Answering to these customer needs can be costly and time-consuming. Messenger chatbots can give significant help to your customer services. Unlike humans, they won’t be affected by any disease, meaning bots shall be available 24/7/365. This makes them an efficient worker. You can now have more time to focus on more important matters of your business that requires more complicated thinking.

Building your own messenger chatbots

One of the most difficult parts in messenger chatbots is to decide who’s going to create it. In order to have an effective bot, you need to have quality content. You may wonder where you can find a bright mind to brainstorm high-quality content. Well, worry no more because that person could be you.

If you are already doing your business’ online ads, social media posts, email marketing, and copywriting, you are already in a good position to build a chatbot. You should consider building a chatbot that is able to answer Q&As and send broadcasts to your customers’ list as well. If you will use visual content builder, these things shall require no coding.

Nowadays, chatbot building tools like Herobot App are very easy to use. You won’t need a programming degree to build your messenger chatbots. Because of this, the most difficult thing to do is to compose an effective content that shall increase your business’ conversion.

Good content, relevant messages, and exciting offers will be responsible to catch customers’ attention. Moreover, you can also keep your customers engaged in an interesting conversation, and move them further down to your marketing funnel.

Focus on your FAQs, as this contains all the feedback regarding your business – product, customer services, advertisements and many more. You may already have some anticipated questions and readymade answers, but there could still be more questions than you could think of. The best place to find it is in the FAQ. Review it quickly and answer questions, and you can update your bot. You can also use some useful posts in the FAQ that could make your bot better and more functional.

Now, what tool shall you use?

With your expertise in writing effective content and with the perfect tool, building your messenger chatbots will be easy as 123. Herobot will provide you a lot of options to build your bot. With Herobot, you can build a messenger AI that will make your businesses rise to the top. Hence, you can now achieve your business’ maximum potential in a short span of time. Herobot has a massive number of lead magnets that have high potential to expand your contact list and customer base. You can easily create a chatbot that not just automatically reply to messages. But also tag, like and send private messages to Instagram and Facebook comments.

Chatbots for small businesses

Messenger chatbots will surely be a great help to businesses of any nature and status. Whether you already have a big and stable business or even a small and starting one.

To small businesses, messenger chatbots shall give an opportunity for aggressive expansions. Email bots will drive your business to several leads and sales. Moreover, it will help you with the task of customer services, especially in times of solving customer problems. Additionally, it will also help you free some time, as it will be available all the time and will always be on the front line in attending your customers. Now you can focus your time in making more important tasks and decisions for your business. It will help you control costs, as its maintenance is from low to absolutely zero. No human employee can boost your marketing strategy to the optimum as much as a chatbot can do.

Now, you probably have an idea of what a chatbot can bring to your business. So visit this link now and start your business venture with your own chatbot.

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14 Fascinating Chatbot Marketing Examples to Boost your Business using HeroBot

If you are a start-up company, then the first thing that will come to your mind is how you can gain a lot of clients. Getting a client is hard, and keeping one is a lot harder. Therefore, you really have to consider all the alternatives if you want to up the number of your clients. But the good thing is chatbot marketing now exists.

A Facebook bot is one of the best mediums that you can utilize for the optimal success of your business. Chatbot Marketing has been significantly increasing the sales and lead generation of businesses around the world. Above all, chatbots give significant advantages to you among your competitors.

To inspire you, here are some examples of companies who stepped up their game through Chatbot Marketing:

1. Adobe

With direct and straightforward customer assistance in mind, Adobe designed a bot that is simple yet efficient.

Through the particular prompts offered, clients will then be assisted with a solution for a certain issue.

Depending on the problem, the bot will provide their users with choices which include visiting informative troubleshooting page or conversing with human customer service.

2. Evernote

Evernote is another company that opts to utilize its bots and Chatbot Marketing in a simple and straightforward way. When a certain user experiences a product error, then the bot will recommend him to be in touch with the Twitter Support Team.

In addition, it also suggests its clients solve the problem by filling up community forms and contacting the email support. The bot may have no frills and fancy design. However, Evernote’s bot provides quality service by focusing on solving the common questions and problems that users might encounter.

3. Hello Fresh

This meal kit company is one of those businesses that indeed know how to utilize the power of Messenger marketing and Chatbot Marketing in their advertising endeavors. Instead of presenting their chatbots as a customer service representative (like most businesses do), Hello Fresh will greet and talk to your prospective clients in a friendly way.

To make the conversation flow smoother, Hello Fresh’s bots suggest different prompts which are mainly based on the frequently asked questions of other clients. Aside from this feature, the bot is crafted with social selling component that offers customers with bot-exclusive discount codes. These discount codes are mainly created to encourage individuals to intermingle with their bots and to increase sales. Through their specific design, the discount codes become great tools for business owners to track the ROI of the bots that they built.

Herobot can help you achieve the excellence of Hello’s bot through its chat broadcast feature. Through this tool, you can send promos, updates, notifications, and information to your shoppers on Facebook Messenger.

4. Domino’s Pizza

Craving for pizza but you don’t want to leave the comfort of your home? If so, Domino’s can surely bring you what you need without the hassle of downloading and signing up in a business app.

Through your Messenger, you can now order and customize your pizza just the way that you want to. Thanks to the pizza parlor’s bot. Through this, you can now order your pepperoni flavor digitally.

5. Universal Studios

If you’re planning on going to Universal Studios, then you should also prepare to have easy access with their chatbot. This way they utilize chatbot Marketing strategies perfectly.

In addition to being useful in terms of availing tickets and booking reservations, this user-friendly tool contributes to a more pleasant and joyful theme park experience. For instance, the bot will give you information once you’re there inside their premises. Do you need to know where the nearest water fountain or restroom is? Feeling hungry already but you have no idea where the nearest food stall is? Then worry no more. The bot can provide you with the best answers.

It will inform you of the basic locational details that you need. Also, you can count on your bot to inform you with the ride wait times in real-time. Therefore, you can easily modify your prepared schedule to save your time.

6. Arsenal FC

Chatbot Marketing is not only for businesses that target customers for generating sales. But it can also be utilized by various types of businesses: which include sports teams.

Arsenal FC, an English soccer superstar team, uses bots to deliver premium content and breaking news to their fans. For instance, this tool informs their users with the real-time score reports of their matches.

In addition to this, the bot also brings information about team line-ups, future fixtures, and even new articles about the team.

7. Tommy Hilfiger

Tommy Hilfiger introduced a personalized chatbot in Messenger. using this great chatbot marketing strategy Armed with a welcome conversation, the bot will automatically greet the user upon opening the tab.

The tool will then present the shopper with the collection that the company offers. Aside from this, the consumer will also be provided with three choices for the conversation which includes browsing, style advice, and looking at the behind the scenes of the latest fashion show that they hosted.

With regards to customers’ inquiries, the chatbot will give you answers through the proposal of the list of options. Other than that, this bot is armed with extraordinary language processing capability and keyword evaluation. Therefore it’s easier for users to acquire answers and solutions. Aside from that bot can also offer several different options.

8. Patron Tequila

Patron Tequila is known for their excellence in combining ingredients to produce the best varieties of tequila. Moreover, Patron Tequila also knows how to provide great customer service through their bot combined with other chatbot marketing strategies.

One of the features of this tool is the “Bot Tenders” which recommends different cocktail recipes. After analyzing your preferences, the bot will then give you custom suggestions through its marketing personalization.

Above all, when the user finally creates his own recipe, the bot will then encourage him to share his creation in social media with #SimplyPerfect hashtag.

9. Sephora

Sephora is known not only for its quality makeup product but also with its extraordinary chatbot marketing endeavors. For instance, you can schedule an appointment, search products, and try on their makeup through the augmented reality technology that they offer.

In addition to this, the bot will also let you know if the bookings or products that you’re looking for are available in the nearest store in your location.

Herobot will help you acquire the Chatbot Marketing features that Sephora has through the activation of Automate On-Site Chat. This is an excellent tool for product collections and appointment setting, lead capture, and retaining customer chat data.

10. H&M

It’s not advertised on the company’s website but it doesn’t mean that H&M’s bot is not valuable for its users. This is a great chatbot marketing tactic to be excecated.

Focusing on providing high-quality user-experience, the bot will ask you some few questions or provide you with photo options that will make it easier to analyze your personal style in fashion. After the evaluation, it will provide you with an extraordinary experience of having a style profile and virtual personal stylist.

After the evaluation, it will provide you with an extraordinary experience of having a style profile and virtual personal stylist.

When a user already has a style profile, she can then utilize the bot to match their own outfits. Aside from shopping, she can also surf through the outfits that other shoppers have created for inspiration.

11. GoPro

GoPro is one of the businesses who’s excellent in producing visually-stimulating content in social media. Owing to this fact, then you can expect that the bot they use is of the same quality.

If you’re trying to find a camera, then GoPro’s bot will guide you in the whole process. The bot will start the conversation by offering their users with assistance in looking for the best camera depending on their specific necessities.

What makes it more fun is the social videos and gifs that the bot replies with every once in a while in the conversation. This imagery and personalization technique is undoubtedly a great tactic to maintain the user’s attention while encouraging them to buy the products that they offer.

12. Very.co.uk

Through the chatbot that was introduced last 2016, Very.co.uk can assist their customers with regards to their account number reminders and tracking payment and orders. On the other hand, Very’s bot utilizes questions and multiple-choice answers when it comes to its inquiries.

Motivated to improve their customer service, this company is currently working on implementing the power of Artificial Intelligence (AI) in their bot. When this is all settled, a user can expect the bot to understand whatever she asks or says.

HeroBot Messenger Marketing

Chatbot provides a lot of benefits. It can cater massive amount of requests. In addition, it is available 24 hours a day, all throughout the year. In other words, you won’t need to worry that people will have to wait long hours to receive a response.

If you’re interested in the power of AI technology, then you should definitely implement it in your Chatbot Marketing strategy through the Leverage AI for User Intent that Herobot offers. Created for best user experience, this instrument matches Facebook bot content to user intent through interactions and keywords.

Are you ready to take your marketing endeavors to the next level? Then Herobot can provide you with advanced chatbot tools that will help you rise up from your competitors. So visit the website today!

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